Thursday, 24 October 2013
If you followed the developments in mobile devices for the last couple of years, than I bet you noticed the trend among most phone makers to increase the display size more and more every time they make a new device, which results in a wider and taller device than its predecessor, this is especially true regarding the top-end market.
This got me thinking:
Why only big high-end phones?
It would be nice to know the reason why most phone makers insist on having bigger displays on all their high-end devices, maybe they feel that the smaller display market belongs to the iphone, therefore, it would prove too difficult to penetrate there, and they'd rather differentiate from the iphone.
Or maybe they would rather not bother making such devices because the reward would prove less bountiful since there's only a small customer base to capitalize on. But is this true? Is nearly everyone and their uncle preferring 5 inches and the rest is just a tiny (sometimes noisy) minority? Anothe thing to ponder is, would most current iphone owners be happy if the iphone 6 comes along with a 5 inch screen or will most be enraged?
Alternatively, it could simply be a matter of having too many phones and versions to cope with, for example a flagship device,then a mini version of it and then a max version, the max is usually the giant one with the biggest screen so it retains the high-end specs of the flagship, on the other hand, the mini always loses the high-end statues and becomes a mid-range device, so where would a high-end 'mini' fit in? Should it take the place of the mini and risk jeopardizing its budget price or should it simply be a new version of it's own? And what about opening a new device range for itself? Doing that will maybe create a challenging environment for a device thats hard to add a feature spotlight on it.
Why not big?
You will find lots of owners of big handsets swearing that they'll never be able to get back to smaller displays after getting used to the luxury of big displays. But you may also find guys and gals giving out negative judgments on any handset rocking a display that doesn't fit into their ideal 'sweet spot', for someone that means from a 4 - 4.3 inch, while the other one wants to stick strictly to 4 inches and the like. But why is that the case, can't they clearly see that bigger is better?
Well, firstly, lets not forget that not everyone has big hands, so a device with a display bigger than 4.3 inches would in most cases mean that the device is simply too big to handle comfortably for someone with smallish hands. But it's not only that, for some people, big devices is simply a step backwards from miniaturising things and making them more portable, so for them, big phones are kinda.. old fashioned.
So who will come to the rescue? Who, besides Apple will dare to be the very first one to offer a truly high-end 'smallish' phone?
Well, as it turns out, it might just be Sony, a company that not long ago decided to go for it and be the greatest out there. Which meant that for a change, theur high-end devices started getting quick to get the latest and greatest tech inside, and now it seems, it's time for some great small devices. The device in question is the new Xperia Z1f for Japan and is rumored to land in the western world with a Xperia Z1s branding.
Here are some specs for you:
- 4.3 inch 720p display
- Snapdragon 800 chipset
- 2GB RAM
- 20.7 megapixel ExmorRS camera
- 2300 mAh battery
- water and dust proof
That's absurd for a 4.3 inch device, completely unheard of!
However, the 20mp camera does sound ridiculous, it's probably the same camera that's found on its big brother, which produces good results, but you cant help but imagine how much better it would be if it was 8mp instead of 20, which would make this relatively large sensor much more capable in reducing noise and other unwanted artifacts, especially in low-light.
Maybe it's purely a marketing gimmick, hey look, ours is 20mp!
Apart from that, the Xpera Z1f/s gives an impression of a great device to use on a day to day basis, it has the specs and water proofness to not let you down. So all in all, a great effort done well by Sony, but we do hope to see others following and offering the same experience that's been lacking for some time.
Posted by Dave at 20:19